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United States Marine Corps
We created a drill accounting system so the Marine Corps Reserve could better manage training drills. Project entailed legacy system integration and full life-cycle software development of a Java-based web app on Oracle 10g.
Performance Metrics
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Reduced errors
Automating paper-based processes led to fewer paycheck delays.
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Improved analytics
Canned and ad hoc reporting to enhance decision-making.
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Reduced admin burden
Business process reengineering simplified the way work gets done.
Methods Employed
- Functional requirements gathering and information architecture
- Business process reengineering
- Custom application development, testing, and documentation
Author Insider
For independent authors, marketing is essential to success. We built a resource to help authors promote their books by creating a web 2.0 site using a CMS backend. Revenue generated through ads placed on the site.
Performance Metrics
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Increased visibility
Thousands of authors found new fans as a result of Author Insider.
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Increased revenue
Direct media buys and Google ads led to new revenue streams.
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Enhanced connectivity
Link-building in untapped networks meant new qualified traffic.
Methods Employed
- Business and revenue model planning
- Audience and user research and documentation
- Website strategy, development, and implementation
Consumer Product Safety Commission
We wrote a report to Congress justifying the process for developing and implementing a Risk Management System that would help CPSC identify defective consumer products earlier to prevent injuries and save lives.
Performance Metrics
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Facilitated funding
Received funding more than 10x greater than previous tech budget.
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Justified investment
Comprehensive analysis proved the value of the investment.
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Enhanced support
Aided intra-agency buy-in and support for IT modernization.
Methods Employed
- Research, requirements gathering and analysis
- Web and technology strategy
- Writing a Report to Congress and a Software Implementation Plan
National World War II Memorial
Honoring WWII veterans extends far beyond the memorial in Washington, DC. We architected and built the National World War II Memorial's online gift shop so people worldwide could purchase memorabilia to honor those who served.
Performance Metrics
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Increased revenue
Sales through the online shop quickly rose by more than 20 percent.
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Increased visitors
An improved shopping experience led to more visitors and time on site.
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Increased sales leads
New traffic provided qualified sales leads for the marketing database.
Methods Employed
- Website design, development, information architecture
- eCommerce/shopping cart and payment gateway integration
- Email marketing, PPC, SEO strategy and management
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United States Marine Corps
Author
Insider
Consumer Product Safety Commission
National World
War II Memorial